Global Healthy Living Foundation Launches Psoriasis: A Reverse Disease Education Campaign

UPPER NYACK, NY–(BUSINESS WIRE)–Today the Global Foundation for Healthy Living (GHLF) announced the launch of a new education module and campaign titled, Psoriasis: a disease upside down, during Psoriasis Awareness Month in August. It is estimated that more than 7.5 million people living with psoriasis in the United States. This chronic, autoimmune skin condition is often associated with diseases such as psoriatic arthritis and metabolic syndrome, and many people with psoriasis may also have psychiatric and emotional problems, such as depression and anxiety, substance abuse and self-harming behaviors caused by stigma. associated with the disease.

Psoriasis: a disease upside down educates the newly diagnosed and experienced person with psoriasis on what to expect from the disease and provides tools they can take to the doctor’s office to ensure they get their questions answered. Importantly, the education module also walks people step-by-step through the process of working with a specialty pharmacy, i.e. how many people access their prescribed medications in the event that treatment goes through. from a topical cream to an oral or injectable/infused medication. medication.

“We have spoken with dermatologists, rheumatologists, primary care physicians, specialty pharmacists and many psoriasis patients to develop content and tools to help guide our members through the crucial stages of their psoriasis journey” , said Seth Ginsberg, president and co-founder of the Global Healthy Living Foundation. “With decades of experience supporting people living with chronic illness, we’ve looked at the importance of starting (and continuing) treatment for a person’s physical, mental, emotional and social health – and how to make your specialist pharmacists reliable partners within your care team. . We want everyone with psoriasis to manage it from within.

On the Psoriasis: a disease upside down website, people can download question guides, read articles, and watch videos featuring psoriasis patients and medical experts. Psoriasis: a disease upside down was created with the support of Amgen. The content related to this sponsorship has been independently developed by GHLF.

GHLF also publishes a series of podcasts called Being Clear About Psoriasisavailable for immediate download, and recently dedicated his monthly #CreakyChats on Twitter to raising awareness and reducing the stigma around psoriasis.

About Psoriasis

Psoriasis is a common inflammatory skin condition associated with red, itchy, scaly patches of skin, usually found on the knees and elbows, and thick, pitted fingernails. The disease can be unpredictable and frustrating, as it comes and goes in lifelong cycles of remissions and flare-ups, often triggered by stress, infections, certain medications, and skin damage, among other things. Although psoriasis can start at any age, it is more common in adults than in children and affects both men and women equally. Although there are medications to treat psoriasis, there is currently no cure. Up to 30% of people with psoriasis go on to develop psoriatic arthritis, a type of chronic inflammatory arthritis. The cause of psoriasis is not fully known, but the immune system is thought to play a role.

About the Global Healthy Living Foundation

The Global Foundation for Healthy Living is a 501(c)(3) non-profit organization whose mission is to improve the quality of life for people with chronic diseases (such as arthritis, osteoporosis, migraine, psoriasis, bowel disease and cardiovascular disease) by advocating for better access to health care at the community, state and federal levels, and by amplifying education and awareness efforts through its social media framework. The GHLF is also a strong advocate for vaccines. The Global Healthy Living Foundation is the parent organization of Creaking joints®, the international digital community for millions of arthritis patients and caregivers worldwide who seek education, support, activism and patient-centered research in English and Spanish through our ArthritisPower® ( Search register. In response to the COVID-19 pandemic, GHLF launched a patient support program, informed by a patient council comprised of people living with a wide range of chronic conditions, which now serves over 46,000 subscribers. Via CreakyJoints, GHLF also hosts PainSpot (, a digital risk assessment tool for musculoskeletal conditions and injuries, eRheum (, for telehealth and virtual care support, and a constantly updated library of podcasts through the GHLF Podcast Network. Visit for more information.

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Twitter: @GHLForg, @CreakyJoints#CreakyCats

Instagram: @creaky_joints, @creakyjoints_aus, @creakyjoints_esp

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